AFRICA SPORT EXPO: French partnership with Morocco for major sporting events

AFRICA SPORT EXPO: French partnership with Morocco for major sporting events

France is honoured to be the guest of honour at Africa Sports Expo 2025, an exhibition that embodies the sporting ambitions of the African continent

This choice makes perfect sense

Beyond the events themselves, Morocco and France share a history of long-standing cooperation in organising major international sporting events based on trust, complementary expertise and a shared vision of heritage

As part of this strengthened partnership, we are delighted to announce a joint conference with our Moroccan partners

Morocco-France: a partnership of excellence at the service of major sporting events

On the agenda:

  • Legacy and sustainability of infrastructure.
  • Innovation and events at the service of major events.
  • Franco-Moroccan dialogue to build tomorrow’s successes together.

This conference will bring together institutions, federations, companies and stakeholders in the field, including

Ms Nawal El Moutawakel, Olympic medallist, IOC member, Vice-President of the Executive Committee of the Moroccan National Olympic Committee and former Minister for Youth and Sport, Mr Damien Combredet-Blassel, French Ambassador for Sport, Mehdi Tazi, Deputy Chairman of the CGEM, Marie-Cécile Tardieu, Deputy Director General in charge of attractiveness at Business France, Mohamed Amine Zariat, President of the Tibu Africa association, Ludovic Moullin, Director of GL events Morocco, Andrea Bono from GAMIS, Adil Chaoui from the Bella Forme Group, Augustin Rochmann for Natural Grass and François Rousseau for OSMOSE Ingénierie

We firmly believe that major events cannot be successful on their own : they are built over time, through cooperation, skills transfer, useful innovation and value creation for the regions.

France Sport Expertise and its members would like to thank the French Chamber of Commerce and Industry in Morocco (CFCIM) and the French Embassy in Morocco, as well as the organisers of the trade fair, for this wonderful opportunity to meet and do business.

See the conference programme